The Top Reasons Why Authoring a Book Is Your Best Move

25 Sep, 2019 Book Writing,Getting Published,Personal Development

Out of the millions of people around the world who have thought about authoring a book, very few people actually make the leap.

There are a number of reasons why would-be authors with a story to share never put their thoughts to paper, and they can range from not having time, to losing motivation, to simply being unsure of what to do once their book is complete.

How do you organize those stray thoughts into a polished, well-written book?

How do you navigate through the publishing process to ensure that your book is printed, and becomes a success?

And perhaps most importantly for business owners and entrepreneurs, how do you utilize a book to propel your career – and income – to new heights?

These questions are covered in detail in my upcoming book, The Power of Authority: How to Get the Revenue, Respect, and Results You Deserve by Authoring a Book, as well as our upcoming webinar, Your Book Is Your Business Card – How To Write a Book In 30 Days or Less That Will Transform Your Business and Life.

But in the meantime, keep your motivation to (finally) write your book going strong by considering these top reasons why authoring a book is a smart move for you, and your business.

The Top Reasons Why Authoring a Book Is the Right Move for You

Reasons for business owners and entrepreneurs

If you own a small business, work in a competitive industry, or just want to further your career to new heights, then writing a book is a strategic move with a world of benefits! Your book doesn’t have to be a lengthy endeavor, either – a simple and streamlined business card book can make a big impact when it comes to attracting new clients, and retaining existing ones.

So can a book effectively and truly grow your professional success? Here are a few key ways to tell:

1. Your business has competition

One of the best aspects about a business card book is that it sets you apart from the crowd – a must if you work in a competitive field, or have other businesses in your industry, and your market. With a business card book, you become a distinctive and stand-out figure in your field, simply because you have automatically positioned yourself as a voice of authority.

2. You’re ready to grow your customer or client base

Regardless of whether you own a retail shop, a service-based business, or a professional business, such as a legal office or a medical office, there’s always room to grow. At some point after you launch your professional career, you may find that you are ready to attract new clients, and expand your reach to customers.

This is where a business card book can propel your success. With a business card book, word naturally spreads about your work and services – without pricy marketing campaigns – and you can easily and efficiently reach a whole new audience, and new client base.

3. You need to make an impression

Whether you meet with potential new clients one-on-one, or rely on word of mouth to build your businesses’ name recognition, a business card book can leave a great first impression. Without saying a word, you can convey to new customers who are unfamiliar with your operation that you are a reliable expert in your field, and can be trusted to know your stuff.

4. You have specialized knowledge

Every industry and professional can benefit from having a business card book on the shelves, and this is especially true for people with a specialized set of knowledge, training and skills. Professionals such as:

  • real estate agents
  • business executives
  • dentists and doctors
  • lawyers, consultants
  • financial advisors
  • accountants

They all have an education and experiences that everyday folks don’t have. And this information can be readily shared through a business card book.

So think about the information that you know about your industry, that a layperson might not. If this list of information is extensive, it’s time to put those words to paper!

Reasons for anyone who has a story to share:

You don’t have to want to grow a business to use a book to boost your career, your income, and your overall feeling of fulfillment. If you have a story to share, here are the best reasons to keep on writing.

1. You want to help others

Everyone’s story is unique to be sure, but we all share those common challenges and experiences in life that ties us together. Do you believe that your story can help people who are worlds apart, but who can benefit from your experiences? Then you need to get it out there in order to inspire, uplift, and help your audience.

2. You want to expand your income

You’ll certainly enjoy the proceeds from the sale of your book, (especially if you work with an experienced partner publisher). But authoring a book can also open a world of new opportunities when it comes to income!

By being a published author, you can parlay your book’s success to find speaking engagements, freelance and consulting work. Plus, you’ll find other opportunities that simply expand once your book is on the shelves.

3. You want to leave a mark on the world

What is your legacy? What do you point to and say “THIS is what I’m proud of!”?

When you’re an author, your book will allow you to leave your mark on the world, and to create something that you can cherish and be proud of for decades to come.

Authoring a book doesn’t have to be a complicated, stressful, and years-long endeavor. And it’s even possible to go from new writer to published author in a matter of months.


Attend our upcoming webinar, or pick up my new book, to start exploring your opportunities, and keep your motivation going to become the author you know you are. From sharing life experiences that can help others, to positioning yourself as an expert, authoring a book can be a fulfilling project that provides unlimited benefits for the rest of your life.

Do you prefer in-person training and collaboration to learn how to author and publish a book? Schedule your visit to meet us in Florida in January 2020 for Book Bound By The Sea. You’ll learn everything you need to become a published author, plus make a new network of authors for ongoing support!

Join the January Book Bound By The Sea Workshop here. I look forward to seeing you there!

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The Top Reasons Why Authoring a Book Is Your Best Move
Do you own a business or have a story? See the top reasons why authoring a book is the right move for your personally and professionally.

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