What to Know Before Self-Publishing Your Book

22 Feb, 2017 Book Writing

Guess what?

You have a story and your story MATTERS. I truly believe this — and so should you!

Believing in your story and the power it has to change lives is a profound, life-changing revelation. The next step, is getting your book OUT of your head and ON paper — easier said than done, right?

WRONG! Self-publishing your book is completely doable! Believe me — I’ve done it, and I’ve helped hundreds of authors share their story, too.

It’s Possible!

I’m here to tell you, it’s possible. It’s possible to write, edit, publish and promote your book WITHOUT getting a book deal or working with a “big name” publishing house.

YOU can publish your book, share your story and keep the full rights and profits.

Self-publishing has gained higher popularity and reputation in recent years — probably because the benefits of self-publishing are so undeniable.

Self-publishing is extremely author-friendly, and I actively share everything I know about it, with my community of like-minded authors, as frequently as I can.

Self Publishing Benefits

Here are some of my favorite benefits of the self-publishing process.

Full Control

Authors maintain full control of the book publishing process — you have the final say in editing, content, design, etc.

Faster Printing

Self-publishing typically gets your book printed and published faster — publishing houses can sometimes take years to get a book on the shelves.

Publishing Rights

Self-publishing authors retain full rights to their book AND make more money.

You Call the Shots

Authors don’t have to rely on finding a publisher willing to pick up their manuscript — you call the shots!

Set the Price

Self-publishing authors set the price for their book.

Self Publishing Concepts to Consider

Before making the decision between self-publishing and traditional publishing, there are also a few cons to self-publishing, every author should consider.

Higher Upfront Cost

There is a higher upfront cost, as the author must foot the bill for editing, cover design, binding, printing, marketing, etc. — a traditional publishing house will pay you for the book and cover all the publishing costs. (Roughly 80% of book cost is attributed to production and distribution!)


While it’s not true for every self-publishing author, you may experience fewer sales and less visibility in your market without the backing of a big publishing house. It all depends on how committed you are to marketing and promoting your book!

High-Quality Printers and Designers

Self-publishing authors may miss out on high-quality printers and designers, in comparison to traditional publishers — however, as a self-publisher, it’s still possible to find and utilize top-quality printers and designers.

Publishing Checklist

When and if you decide to go the self-publishing route, make a checklist of the most essential priorities for getting your book published.

  1. Decide which self-publishing platform to use. Some companies offer pre-order printing or on-demand printing per each book sale.
  2. Design your book cover.
  3. Provide photos, graphics or other images — make sure you have the appropriate rights!
  4. Proofread or self-edit; ask a loved one to review it or hire a professional for heavy editing.
  5. Decide where to sell your book — this depends if you’re offering an eBook, paper form or both. Some authors don’t even sell their books at all but prefer to use it as a marketing tool among colleagues, clients and prospects.
  6. Promote your book, attract readers and engage in lucrative speaking opportunities!

I Can Help!

Writing your book makes YOU the EXPERT in your industry. Are you ready to reap the benefits of greater trust and credibility in your market?

Don’t get overwhelmed with the publishing process!

Focus on writing your book, first. Set yourself up for writing success: choose a comfortable writing environment, limit distractions, encourage your creativity and simply let the words flow from within. Your story is already inside you!

Once your book is ready for the next step, consider your publishing options. If doing it all on your own is too overwhelming, we can help.

Check out our publishing services, so you can get your book OUT of your head and ON to paper!

Let’s get started!

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Article Name
What to Know Before Self-Publishing Your Book
Self-publishing your book is completely doable! Believe me -- I’ve done it, and I’ve helped hundreds of authors share their story, too.

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